|84% of shoppers use their devices while shopping in-store|
From the introduction of the Internet to the advent of mobile phones, technology has fundamentally changed how consumers browse, purchase and interact with retailers. This transformation is entering the retail store itself now, as consumers increasingly seek enhanced in-store mobile experiences. In fact, over 84% of shoppers say that say that they now use their devices while shopping in-store.
Artificial intelligence can help create customer-centric experiences. AI will assist retailers to navigate around the disruptions in the path to purchase. Stores are using AI to deliver the types of targeted, personalized omnichannel campaigns that can convert window shoppers into buyers.
Visual search has been around for a long time, but with the advancements in artificial intelligence and the rise of mobile commerce, it’s now gaining acceptance with the retailers. Next Technology Developments Corp has developed a tool to improve customer engagement in retail spaces and change the way brands and consumers interact.
Powered by AI image recognition and barcode technologies will help shoppers easily access the product information they need as they shop. Brands and retailers can engage and interact with in-store consumers and offer shoppers incentives and special offers at the point of purchase.
|NextTechnology Developments Corp|
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