To understand the significance of Uklipz's Customer-Generated Reviews in today’s consumer culture, here are some insights as to why this approach to marketing is critical. 70% of B2C marketers used or planned to leverage customer-generated review content in their content marketing efforts.
- 82% of marketers see an increase in visitor engagement when CGR is part of a brand’s website experience.
- 57% of marketers report an increase in website traffic when CGR is featured on their sites.
Brands see that the conversion rate for shoppers who interact with CGR is 90% higher. Retailers see a conversion boost of 106% with CGR. Brands also get 101% more revenue per customer when shoppers interact with CGR during their buying journey. There is 116% revenue boost per customer for retailers as well. CGR is 20% more influential than mainstream media when deciding what to buy. They also find CGR 50% more trustworthy and 35% more memorable than content in other media. #uklipz, #stewartirvine,